DESIGN STUDIO
Design Studio
From the first idea to the finished product
We accompany you from visionary concept design to product design and perfect Class A surface data.
The definition of the vehicle DNA, sketching, design phase, the creation of concept surfaces serve as well as generative and polygonal surfaces to find the right functional and aesthetic form. Clay modelling enables a three-dimensional design experience to be created from renderings and CAS data.
Competences in the Design Studio
Visions
ANALYSIS & CONCEPTUALIZATION
From customer wishes to product specifications
- Finding ideas, brainstorming
- Scenario technology
- Design for future megatrends
- Advanced design
- Concept cars
DNA
MARKET ANALYSIS
What is important for the design of the future
- Positioning in the market
- Benchmark and trend scouting
- Brand DNA
- Target emotions of the products
- Corporate Identity
- Workshops
Design/Styling
STYLING & INNOVATION RESEARCH
Translating ideas into sketches
- Concept cars
- Automotive design - interior and exterior
- Commercial vehicles
- Motorbikes and light transportation
- Rail and plane interior
- Product design of industrial and consumer goods
- Exhibition demonstrators
Generative/Parametric
An iterative, exploratory design process to generate design solutions
Generating complex shapes and patterns using algorythms
- Parametric patterns and hole patterns
- Individualized top surfaces
- Autodesk Dynamo
- Grasshoper
Subdivisions/Polygons
Surfacing for advanced design
Natural and organic inspired shapes
- Concept surfaces
- Quick visualization
- Aesthetic implementation of topologically optimized components
- Efficient method to see package constraints
- Autodesk Alias Sub-D
- Catia IMA
- Blender
CAS Concept Modeling
From 2D sketches to 3D volumes
Nurbs and Bezier surfaces for optimal quality
- Advanced design
- Concept surfaces
- Autodesk Alias
- Icem Surf
Class-A Surfacing
Production quality surfaces from start to finish
Nurbs and Bezier surfaces for optimal quality
- "Class A" surfaces Exterior and Interior, Non-automotive
- Grey zone body contour
- Zebra and highlights inspection
- Verification model
- Digital package model
- Surfaces for large scale production
- Alias, Icem, Catia ISD/IMA
Visualization
FROM 3D SURFACES TO PHOTOREALISTIC PRODUCT
Realistic visualization to give life to 3D data
- Illustrations of concept vehicles
- Representation of color and material combinations
- Illustration of technical processes
- Animations and VR
- Reflection simulation
- Realistic renderings of CAS surfaces
Coordination
PROJECT MANAGEMENT AND QUALITY
Managing projects for the highest quality and perfect results
- Project planning
- Project management (risks, cost, manpower)
- Scrum (daily/weekly project review in project management)
- Studio engineering
- Quality management and control
HMI
USER EXPERIENCE AND INTERACTIONS
The entire process of HMI development
- Planning
- Analysis/Comprehension
- Requirement/Specification
- Design/Styling
- Development/Engineering
- Evaluation
- Iteration
- Product
- Documentation
Design Assessment and Perceived Quality
ANALYSIS TO INCREASE THE PERCEPTIBLE QUALITY AND THE DESIGN FEELING
Our design analysis tools include:
- Benchmarking
- Emotional effect, conveyed image
- Value, quality feeling
- Proportions, shapes, edges
- Design proposals for modifications and optimisations
- Assessment of perceived quality from a design perspective
Claystudio
TRADITIONAL SCULPTING FOR DESIGN REVIEWS
Hand sculpting and real life rendering for better visualization
- Clay models
- Dinoc models for surface and design testing and presentations
- 3D milling machines
- Working in real time between clay and CAS modelers
- Scale models
- Life size models
- Optical scanning including data feedback
- 3D milling machines
Further information
Now let's talk about your specific application!
